Source: Southwest Airlines
- Carrier also leads in six key study dimensions, including No. 1 Airline Staff and No. 1 in Level of Trust 1
Southwest Airlines Co. (NYSE: LUV) is recognized by J.D. Power as the Best Airline for Economy Class Customer Satisfaction 1 for the fourth consecutive year, highlighting the airline’s unwavering commitment to its Customers. Southwest Airlines® was named the Most Satisfying Economy Air Travel Experience in the J.D. Power 2025 North America Airline Satisfaction Study and No. 1 in Airline Staff and Level of Trust.
“We’re honored to receive this ranking for a fourth year since it celebrates our Customer-friendly choices and our legendary Hospitality,” said Bob Jordan, President, Chief Executive Officer, and Vice Chairman of the Board of Directors at Southwest Airlines. “Our Employees have always been Southwest’s differentiator, and this award reflects their continuous dedication to serving our Customers.”
An exemplary Customer Experience starts with running a safe, reliable operation, and the airline is pleased to have the lowest ratio of consumer inquiries about airline service, as reported by the U.S. Department of Transportation (DOT). 2
“Our Southwest Team continues to deliver a unique combination of unrivaled Customer Service with top-ranking operational performance,” said Andrew Watterson, Chief Operating Officer at Southwest Airlines. “It’s our Employees who turn first-time Southwest Customers into loyalists, and they deliver on our Purpose of connecting People to important moments in their lives with friendly, reliable, low-cost air travel.”
The J.D. Power study surveyed 10,224 Passengers who flew a major airline in North America between March 2024 and March 2025.
To learn more about the Customer Experience that Southwest is creating to serve the needs of today’s travelers, please visit Southwest.com or follow Southwest Airlines’ social channels @SouthwestAir (Instagram, Facebook, and LinkedIn).