Air Canada’s Aeroplan and LCBO Join Together to Launch New Loyalty Partnership
Source: Air Canada Multi-year agreement will provide market-leading value to Ontarians Aeroplan members to earn points on LCBO purchases and redeem points for LCBO gift cards Partnership to launch before year-end 2021 Aeroplan, Canada's leading travel loyalty program, and the LCBO, one of the world's largest buyers and retailers of beverage alcohol, are pleased to announce a new strategic partnership allowing Aeroplan members to earn points when shopping at LCBO stores across (the province of) Ontario. The new partnership is expected to launch in late 2021. "We're thrilled to come together with the LCBO to offer our members a new way to earn and redeem Aeroplan points in Ontario," said Mark Nasr, Senior Vice President, Products, Marketing and eCommerce at Air Canada. "When we [...]