British Airways celebrates Diwali with new campaign
Source: British Airways British Airways will air its newest brand advert this week, to celebrate Diwali. The seasonal positioning is a celebration of those flying home this festival season, and a thank you to those missing out on their own family celebrations. The film stars an all colleague-cast, spotlighting British Airways team members who are working over the festival to help customers celebrate with their loved ones once again. Featuring Indian-based Cabin Crew, Akash and Shilpa, Service Advisor at the airline’s contact centre in Gurugram, Amanda-Rose, and Delhi Airport Customer Service Agent, Ruchika – the ad shows them in action as they listen to voicemail messages from their real family and friends. The campaign was even filmed in the homes [...]